Glory Eden, a publicized radio singer, embodies the ideal American womanhood to promote Ippsie-Wippsie Washcloths. However, she secretly yearns for a more liberated lifestyle, including drinking, jazz, and romantic relationships. As the pressure to maintain her wholesome image grows, Glory rebels against her sponsor and their efforts to control her. The situation escalates when the sponsor chooses a young fan as her public-relations "sweetheart," but their innocence and passion ultimately prove too strong to be manipulated. This pre-Code film features risqué scenes and satirical commentary on various social issues.
Professional Sweetheart
A charismatic pop star craving excitement partners with a resourceful publicist to create a high-profile publicity stunt by posing as the girlfriend of a devoted fan.