A entrepreneur, Turtletaub, starts his own business with a vague plan to create a product or service, promising it will benefit everyone. He hires an assistant, Ernesto, and salesman, Baltimore, despite their contrasting personalities. As the business takes shape, Turtletaub faces challenges from a noisy ceiling vent, a difficult landlord, and an influx of investment money without a clear business plan.
This Is a Business
A driven entrepreneur creates a business with a strong conviction that it will bring value to the world through a product or service, aiming to positively impact all stakeholders.