Iremar works at a Brazilian rodeo, expertly caring for bulls as a vaqueiro. He shares a truck with coworkers, including an exotic dancer and her spirited daughter, forming a close-knit family. However, Iremar's ambition shifts as Brazil's clothing industry booms, filling his head with dreams of fashion design.
Neon Bull
A young man named Iremar from northeastern Brazil leaves his rodeo job behind to chase his fashion industry dreams, hoping to escape his humble circumstances and build a better life.
