In this film, a Tseltal family's coffee co-op in Chiapas, Mexico, faces challenges selling their product to third-wave coffee shops in Seattle, USA, due to the high risks they take. A coffee plague from South America threatens the coffee industry, and the community struggles to sell their product while questioning the Specialty Coffee paradigms of quality.
A six dollar cup of coffee
Indigenous coffee farmers strive to preserve their cultural legacy and secure a decent income by innovatively processing and branding their coffee, disrupting the traditional economic system.
