A native Carolinian embarks on a journey to explore the social, economic, and psychological impact of tobacco on North Carolina, delving into his own family's history and legacy with the famous Bull Durham brand.
Bright Leaves
The McElwee family legend claims that the 1950 film "Bright Leaf" starring Gary Cooper was inspired by Ross McElwee's great-grandfather, who founded the famous Bull Durham tobacco brand in the 19th century.