Eythor Gudjonsson, a dynamic entrepreneur by instinct, has had a multifaceted career, marked by numerous accomplishments and records. Prior to his entrepreneurial ventures, he was a talented athlete, claiming the title of two-time Icelandic national champion in the popular European sport of team handball.
As the marketing manager for Walt Disney Home video in Iceland for a period of five years, Eythor made a lasting impact, setting a world record within the Disney Corporation for the sales of the Lion King video in 1995. This impressive feat cemented his reputation as a skilled marketer.
Fast forward to the year 2000, Eythor successfully acquired the franchise of Little Caesars' Pizza and opened the operation in Iceland, setting a new world record for first-week sales of a new franchise. This remarkable achievement, which still stands today, surpassed Domino's record by a significant margin of 25%.
Born and raised in Iceland, Eythor currently resides in Reykjavik, where he runs a diverse range of businesses, including animation and real estate projects. Throughout his career, he has made appearances in various television and newspaper advertisements, but his role in Hostel marks his debut as a lead character in a film.
