
The contestants will face their first challenge, a special test featuring a d...
The teams will be divided, with one half staying in London to craft a one-of-a-kind soft drink, while the other half travels to New York to develop a promotional campaign for the new beverage. They will then showcase their ideas to American industry specialists.
Seasons: 19
Current Status: Returning Series
Network: BBC One
Production Country: United Kingdom
Genres:Reality-TV, Game-Show