The Happy Soap Company is run by the Fraleigh family, with patriarch Tom Fraleigh holding significant influence. He wants Beverly Boyer, wife of his daughter-in-law's obstetrician, to become the company's spokesperson after she shares a personal story about how Happy Soap saved her life. Despite initial reservations, Tom signs her to a one-year $80,000 contract, sparking controversy and straining the Boyers' marriage.

The Thrill of It All
Suburban tranquility is shattered when a housewife's unexpected rise to fame as a soap brand ambassador sends her daily routine into a tailspin.